25 Best SEO Tools For Successful Blogging

Irina Weber
    Topics: Get Web Traffic     More posts about: Blogging Tools, SEO

SEO can be a time-consuming process, so any opportunity I have to use great SEO tools to help us rank better, I take it!

These SEO tools can help you with everything from keyword research, content sharing, backlink analysis, broken links, redirects, and much more.

In this article, Irina Weber shares which SEO tools are the most productive and best organized to help you succeed as a blogger.

Irina and her team regularly test the leading Blogging and SEO tools – ranking them for productivity and ease of use. Below are her Top 25 recommendations.

Let these SEO tools simplify and supercharge your blogging efforts…

No1  SEO Tool: SEMRush

SEMRush software is our favorite SEO tool. Especially good for keyword research. Use this SEO Tool to analyze not only your own website but your competitor’s website. Easily see what keywords your website or a competitor ranks for. Useful information that allows you to see which of your posts are not ranking well and what you can do about it.

Right now IncomeDiary subscribers can take advantage of a 14-Day PRO trial.

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The Rest Of Our SEO Tool Recommendations

#2 BuzzSumo

Content Curator

BuzzSumo is a fantastic tool that allows you to search widely shared content through social networks, gather all data about the content, define top influential content curators in your niche and collect statistics about all of them into Excel spreadsheets. It’s easy to use: just type a word and it will show you all the most popular posts on the web based on that particular keyword.



#3 Ahrefs

Site Explorer & Backlink Checker

Ahrefs is a powerful online backlink checker and site explorer tool that is easy to understand. Their suite of useful tools includes keyword analysis, domain comparison, batch analysis, and competition analysis. Due to its rich functionality and wide range of toolsets, it has become one of the biggest players in the market.

Selecting the correct keywords is the foundation of successful SEO – Check out this excellent Beginners Guide from Ahrefs.

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#4 SE Ranking

Website Rank Checker

SE Ranking allows you to monitor website rank in search engines and any target regions. It provides advanced keyword analysis, website audits, competitors’ website checking, online marketing plans with an easy way to get White Label reports.

SE RankingSE Ranking


#5 Portent

Content Idea Generator

Portent’s Content Idea Generator helps you create catchy titles for your next blog post, podcast, or video.

Simply enter a keyword and you’ll get a list of catchy potential titles for your next article. In the example below, we entered “tiny homes” into the Idea Generator and it came up with a number of headlines we liked. Keep clicking on “See Another Title” until you find a headline you like!

25 Best SEO Tools For Successful Blogging25 Best SEO Tools For Successful Blogging


#6 Google Docs

Content Creation & Editing

This is a great tool where you can write and store content and check for any grammar and spelling mistakes. For more advanced features, you can easily change the HTML or CSS of the document and even collaborate with other people, in case you need some help.



#7 Piktochart

Infographic Design App

Nowadays infographics are the best way to cover visual and interesting information on your site and attract your target audience. It is quite expensive to order infographics, but Piktochart will help you to create your own for free. Pie charts and graphs can also be pretty to attract user’s attention.

We’ve found it to be a great addition to the professional-looking landing pages that you can create with OptimizePress.



#8 ScreenPresso

Screen Capture Tool

Screenpresso can improve your screen capture experience. Right now with ScreenPresso, screenshots can look natural and eye-catching. Their powerful built-in editor allows you to grab an image or video of what you see on your computer screen, add effects, and share with anyone.



#9 Doodle

Task Scheduler

Doodle makes your blogging simple and more organized. Using a content calendar will help you to figure out how often and when you should schedule your blog posts. The tool facilitates the content process and gets rid of excess distractions.



#10 Dropbox


It is one of the most popular tools to store things like images, pdf files, and Word Docs between mobile devices and computers. You can keep your files secure wherever you go. Dropbox is easy to use; Simply save your files, add them to the tool and sync them with a supported app.



#11 Colorcinch – free online photo editor

SEO TOOLS Photo EditorSEO TOOLS Photo Editor

Another alternative we like is Colorcinch — with an intuitive, one-click approach to design, this tool proves you don’t have to be a pro to achieve stunning results. As they jokingly say – their photo manipulation is so on point, it could be a politician – check it out here!!

#12 Ping-O-Matic

Pinging Service

It is one of the best pinging services to let search engines know about your new posts. You can choose different services that you want to ping. All services are regularly updated, so make sure you take advantage of the most useful ones. 

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#13 Keyword Planner

Keyword Research

Keyword Planner is the best tool to find and discover keywords in order to optimize your content, build up successful marketing campaigns, gather metrics about websites, and get an estimate of search queries for target keywords. You can monitor and export your competitor’s keywords for better website performance. A lot of useful tools are built-in so the Keyword Planner can help you to create paid Ad words campaigns easily.

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Related: 15 SEO mistakes you must avoid if you want to be a successful blogger

#14 Toggl

Time Tracking Tool

A super simple time tracking tool, that helps you stay on track. It lets you create tasks, click the Start/Stop button, check out how the task is going and how much time you spent on it. It works online and offline and easily syncs to the cloud when you’ve reached the internet. It is quite an indispensable tool for bloggers who need to keep track of writing, editing, and researching tasks.



#15 Grammarly

Grammar Checker

The tool makes your writing better by finding and fixing grammar mistakes. It checks different mistakes for sentence structure, style, grammar, spelling, punctuation, etc. It is a perfect match for a newbie and you don’t need to have any special editing skills.



#16 Canva

Simple Graphic Design

It is the most-used image software and it’s because Canva allows you to create fancy and awesome images with a wide range of different templates for social media, website interface, fonts, and more.



#17 Mention

Media Monitor

It is a great real-time media monitoring tool. Mention is a great alternative to Google Alerts. It lets you track the keywords and mentions about your website, whether it’s positive, negative, or neutral content. Using Mention you can also collaborate with your employees; share alerts, assign tasks, get them involved in the discussion and keep track of your competitor’s actions.



#18 MailChimp

Email Marketing Solution

MailChimp is a great email marketing tool that helps send emails to a list of your users, create great email campaigns, manage all of your subscribers, share them on social media and integrate with any web services you use. It is easy to get automated campaigns every day that deliver all the new posts you write. It is integrated with Google Analytics for better business insight.



#19 Buffer

Social Media Manager

When you publish a blog post, you can easily set up a schedule with Buffer. It will help you share different posts via social networks with custom images and titles. This is the greatest social media app, and it really makes it easy to update all of your social statuses.



#20 KeePass

Password Management

KeePass is a free and easy-to-use password management tool. All passwords are stored in your own database with a master password to lock/unlock the database. The tool is available for iOS, Android, Mac OS X and Linux.



#21 Moz Toolbar

On-Page SEO Metrics

Moz Toolbar is a great and powerful tool that provides access to all important SEO metrics, allows you to explore page elements, displays PR and domain rank, shows social metrics, and analyzes page overplay.

Moz ToolbarMoz Toolbar


#22 Screaming Frog

SEO Spider Tool & Crawler Software

Screaming Frog allows you to explore all onsite SEO. It is a good tool to use when reviewing medium and large websites. All key on-page SEO elements (headline, meta tags, URL, interlinking, duplicate pages, redirect, etc) are exported to Excel. It is useful to check out all SEO recommendations that you use for better onsite SEO optimization.



#23 Rapportive

Displays Email Contact Information

Rapportive is a free Gmail add-on that displays everything about your contacts (Twitter, FB, LinkedIn) on your inbox. It is easy to contact them without leaving Gmail. You can follow them on Twitter and even friend them on Facebook. You can stay in one place, grow your social network and establish good relationships with people all the while, staying on top of emails. 



#24 Copyscape

Plagiarism Detection 

Copyscape is the best plagiarism detection software that lets you find out who used your content and create an auto RSS blog with an RSS feed. You can try it free or use the premium version of this service.



#25 WorkExaminer

Online Employee Monitoring

If you run a lot of projects, you probably need to hire workers to complete certain tasks. In order to increase employees’ productivity, you should always control their daily activities, working hours, etc. WorkExaminer is an excellent employee monitoring tool for effective website performance.



#26 Sitechecker

Bonus: Website SEO Checker 

Sitechecker’s SEO Checker tool is a comprehensive solution for analyzing and optimizing the SEO performance of websites. By conducting a detailed analysis, it examines various on-page and off-page factors that impact search engine visibility. This tool identifies technical issues, such as broken links, missing meta tags, and duplicate content, which can hinder a website’s ranking. Additionally, the SEO Checker provides practical recommendations to improve the website’s technical SEO, empowering website owners and SEO professionals to enhance their online presence and achieve better search engine rankings.

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#1. SEMRush

SEMRush is a great tool that tells you a lot about not only your own website but your competitor’s search engine rankings too. The most interesting information they share is what keywords a website ranks for. This information is useful because you can see what posts don’t rank at all and which rank well but could be improved.

Make sure to check out their Traffic Analytics tool – It is great for spotting your rivals’ strengths and weaknesses plus evaluating a new market or niche.

Semrush SEO ToolSemrush SEO Tool


Free Online SEO Courses and Exams from SEMrush Academy

The SEMrush Academy is perhaps the best free SEO training available anywhere. Learn how to boost your SEO with SEMrush tools and get tips from practicing SEO experts in a series of free video lessons. Test your knowledge, identify your strengths, and find your SEO weak spots.

We especially recommend the Keyword Research Course with Greg Gifford. [The Academy is free, no opt-in required]

Upon successful completion of your chosen exam, SEMrush Academy will reward you with an official certificate from SEMrush. This will confirm your SEO skills and will be a valuable addition to your CV and LinkedIn profile!

Bonus SEO Tool: SEOPressor

SEOPresser is a WordPress SEO Plugin. First and foremost it is an analytical tool that allows you to take control of your WordPress SEO – detailing all your important SEO data, so you can see easily what pages don’t have meta titles, are showing 404 errors, or don’t have meta descriptions. SEOPressor Connect currently starts at only $9/Month.

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We’ve had the privilege to check out many of these tools. As you’ve already figured out, blogging is a hard world to break in. With the right tools, you are sure to improve your chances of success on your blogging journey.

As of now, you’ve got a good arsenal of tools to make your blog ready for the best of times.

Now it’s your turn to share your favorite blogging tools. We’re always happy to discover more about the tools that are out of there and currently working for you!

Recommended Reading:

How To Find Keywords With Buyers Intent

Guidelines For “Search Engine-Proofing” Your Website

Read more: ‘9 Reasons Why You’re Not Getting Search Engine Traffic’