As a website owner, you are always looking for new and better ways to increase traffic to your website, and today’s article will help you with that. With over 50 million visitors to our websites, we know a lot about increasing search engine rankings and using email marketing to attract visitors. So, if you are interested in learning our secrets to getting lots of website traffic, get ready because we can reveal them.
The one essential thing you need to get website traffic
Before you can promote your website, you need something for users and readers to come and visit. One of the biggest mistakes website owners make is focusing on driving traffic more than creating great content. It is 100x times easier to promote websites with unique, exciting content and useful tools than those that don’t.
I will begin by explaining how to create great content, tools, and resources for your website. Then, I will explain how to take advantage of the ten best traffic sources for your website:
Creating increadible content that will attract website visitors
The most essential factor in attracting traffic to your website is creating great content that is easy to understand and beneficial to the reader. Having a few articles that bring in a lot of traffic is better than having multiple articles that bring in less traffic. To create great content, make it as easy to understand and beneficial as possible.
Here are my top tips for creating great content:
Discovering keywords you want to rank for: Keyword research is crucial for creating content that people are searching for, and that can be easily discovered on search engines. SEMRush is a great tool for finding keywords that have high search volume but are not too competitive. By analyzing traffic and backlinks, SEMRush helps identify multiple keywords that a blog post can rank for, increasing its visibility and reach.
Writing headlines for your article: To sell people on your article, write a headline that attracts them to your blog post. Include what they will learn, its benefits, and why they should learn it from you. For instance, “10 Headline Examples That Got Us 10 Million Readers” teaches the best headlines for traffic, while “18 Website Optimization Tips for More Traffic and Higher Conversions” offers tips for website optimization.
Write top-list articles: Creating a top-list article based on relevant keywords can effectively engage readers. Top-list articles are popular because they provide a clear structure and allow readers to skim the content quickly. To enhance the article’s credibility and reach, it’s recommended to link to other websites and include relevant influencers in the list. The more links a website has to point to it, the higher it ranks in Google, making it a win-win situation for both parties.
How your articles should look visually: To make your blog post visually appealing, optimize its readability and proofread it carefully. Using images and breaking up the content with paragraphs and headlines can make it easier for readers to quickly skim the article and decide if it’s worth their time. These elements are necessary for readers to be more likely to invest their time in reading a long, daunting article.
We have added about 500 articles to our blogs, about half of which we bought. We buy articles because they save us time, and the return on investment makes them worth it. Each article gets social media shares and backlinks, increasing our search engine rankings. If you want a low-cost content-writing service, we recommend FatJoe. Alternatively, you could consider using ContentShake AI which allows you to automatically create amazing content – it’s no surprise then that it’s our favourite AI content creation tool.
The Best Ten Ways To Promote Your Blog
1. Social Media Marketing
Social media is one of the most effective ways to drive website traffic. Sharing an article on platforms like Twitter and Facebook can lead to many people visiting the website. If the article is of high quality, it is likely to be shared further by people who find it useful.
Social media shares also play a vital role in determining a web page’s search engine ranking. Automating and scheduling social media posts is essential to achieve more likes and shares. SEMrush Social is an excellent tool for businesses to automate and schedule social media posts, which can help increase website traffic and links. By using SEMrush Social, businesses can streamline their social media activities and achieve better results.
Building strong social media accounts is essential for better traffic, but it doesn’t require a lot of effort. If the content is great, readers will share it. However, if used consistently, social media platforms can be a great traffic source.
When IncomeDiary was launched, Twitter was a new and upcoming platform. It was a hot topic, and everyone was jumping on board. Since the make money online niche wasn’t yet saturated, Twitter became a great source of traffic. By following thousands of users a day, it was easy to get thousands of people to visit the profile, follow back, click the profile link, and view the updates.
Pinterest was another platform that was used in the same way to drive traffic to the website.
In business, acting quickly can lead to great success. Waiting to see how things work out can lead to missed opportunities. Some bloggers may have thought Twitter was not going to last, so they decided to join later, missing out on the benefits.
2. Email Marketing
Email marketing is an effective method to drive website traffic. Thousands of people can instantly visit your site by emailing subscribers about new posts. This can result in social media shares and backlinks to your blog, improving your search engine optimization.
Email marketing is a crucial component of the success of any post. However, getting email subscribers can be challenging, especially if your blog is new. To address this issue, you can check out our ultimate guide to email marketing. With a solid email marketing strategy, you can increase website traffic and ultimately achieve better results. So, start building your email list today and watch your website traffic grow.
Don’t delay building an email list: Email marketing is a great way to get visitors to return to your website, which is why encouraging readers to subscribe and receive exclusive content is so important. Marketers and bloggers always tell me that they wish they started building their website list soon and that it’s consistently the best way to make money from their site.
3. Search engine optimization
We have already written about search engine optimization at length in this article. To sum up our best advice:
How To Optimize Your Blog Post For a Keyword
Go and download a free WordPress plugin called Yoast SEO. This plugin will ask you what search term you want your blog post to rank for and tell you everything you need to do to optimize it for that keyword.
Such as:
- Including the keyword in the headline
- Have a short page slug that includes your keyword (e.g. if the article is about 50 Best Business Quotes, then call the URL business-quotes).
- Including the keyword in the meta description
- Including the keyword in the first paragraph of the post
- Including internal and external links
- Including an image with the name of your keyword
- Add alt attributes with the focus keyword to your images.
- Mentioning the keyword enough times
- Have a table of contents.
- Make sure your articles are not competing against any other pages on your website; for example, if it’s about business quotes, then make sure no category, tag, or page has the words business quotes in it.
How To Optimize Your Website For Search Engines
It’s crucial to understand that a significant factor in Google’s ranking algorithm is the quality of your website. The better Google perceives your website, the higher your blog post will be in its search engine.
Google wants to link to up-to-date, user-friendly, trustworthy and popular websites.
Here is a list of ways to achieve this:
- Reduce bounce rate (make your website so great that visitors stay for ages and visit many pages).
- Have a contact page with the address and phone number.
- Get HTTPS in your website URL
- Add a sitemap to your website.
- Always fix broken links.
- Improve your page speed (it should take about 1 second to load the site)
- Make sure you have no duplicated content.
- Run a free website audit on SEMrush to identify any SEO errors.
While optimizing your blog posts is essential, it’s equally crucial to remember that high-quality content is the key. No matter how much you optimize, if your content isn’t compelling, it won’t attract links and won’t rank well in Google.
4. Press Releases
Press releases can be a great way to get traffic and backlinks, but many believe it takes a public relations expert to run a successful press release. However, this is not true, and a press release can be written and distributed to thousands of news sites and publications without much work. The best thing about press releases is that they provide high-quality backlinks and expose your business to readers. Big websites like the New York Times and USA Today can even pick up your press release, giving you a valuable backlink and tons of free traffic. However, creating high-quality content to get on one of those sites is essential.
Manually submitting a press release to all these news sites can be daunting. Fortunately, distribution services like FatJoe can write and submit your press releases for you. FatJoe has a solid track record and comes highly recommended by most search engine optimizers, making it a great option for hassle-free press release distribution.
5. Guest Blogging
Guest blogging is a highly effective way to build backlinks and increase website traffic. Despite the myth that it is no longer relevant, guest blogging is still a valuable tool. It has helped some websites rank #1 for their primary keywords. If you’re looking to pass up on great backlinks, you can believe guest blogging is dead.
To make the most of guest blogging, providing value to your readers is essential. One of the most effective ways to do this is through writing how-to guides. These guides offer actionable advice and help readers solve problems.
Quote posts are another way to provide value to your audience. Choose a topic that interests them and cite influencers in that field. People love reading quotes as they inspire and motivate action.
Checklists are useful tools for sharing key points with readers and making it easier for them to take action. Lists are also popular among readers as they feature useful information or resources. Infographics are a great way to present data and facts visually, making them easier for readers to understand.
Overall, guest blogging is an excellent way to build links and drive traffic to your website. By providing valuable content to your readers, you can establish yourself as an expert in your field and attract a broader audience to your site.
Getting People On Your Blog To Read Your New Posts
This is also an important step in your blog promotion. One of the easiest way to keep website traffic high, is to keep people visiting page after page and coming back to your website. A few ways you can do this:
- Add a link to your top navigation bar. If people enjoy your content, they will want to look for more.
- Add a link to the top of your sidebar.
- Make sure the post is featured on the home and category pages.
- Make sure the post is featured in related/popular posts.
Ask Friends to Comment and Share (read why)
When I first started blogging, I would often ask friends in the industry to comment and share my posts. Most of them didn’t have any traffic, but that wasn’t important.
What was important, was if I was getting lots of comments and shares, other people coming to the site would be a lot more likely to comment and share.
Remember, it’s about momentum.
The Last Word: Getting Website Traffic is a Marathon, Not a Sprint.
People get excited at the beginning.
They are writing blog posts left, right, and center. But then after a few months, they haven’t made any money and they just give up. That’s why people fail.
Even if you’re doing everything right, it’s unrealistic to expect to have a ton of traffic and income right away. Building large amounts of traffic takes time!
What’s included in this article: